CONTENT HUB TO DEVELOP YOUR BUSINESS

Sophos Partner Experience 2026

Partner Feedback Form

Your insights are essential—share your feedback on this year’s Partner Roadshow and help us shape an even stronger experience together.

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Co-Marketing Materials and Campaigns

Turn Roadshow Insights into Revenue

Leverage our curated marketing campaigns and ready‑to‑use resources from the Sophos Partner Portal to engage your customers, generate new opportunities, and accelerate your business development.

All sales plays and marketing campaigns (available campaigns to select by language): https://portal.sophos.com/#collateral/internal-playbook

Sophos Managed Detection and Response

To the campaign

EMEA Content Hub - Sophos and Microsoft card image

Sophos and Microsoft: Better Together

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EMEA Content Hub - Workspace protection card image

Sophos Workspace Protection Partner Playbook

Strengthen protection across Microsoft environments with Sophos. Reduce risk, boost security ROI, and enhance defense with integrated cybersecurity.

To the Playbook

Firewall Displacement

As part of our current competitive displacement campaign, we're introducing a new competitive takeout promo that is a WIN-WIN for you and your customers.

Sales Play

Marketing Campaign

Prevention-First Campaign

Too often, prevention is undervalued — but every threat that slips past it drives up costs. When prevention works, security operations become leaner, faster, and more resilient. Sophos delivers prevention that stops threats before they cause disruption, saving time, money, and reputation.

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Neutralize Cyber Threats

The “Neutralize Cyber Threats, 24/7” campaign empowers partners to highlight how Sophos delivers continuous, unrivaled protection through its open, AI-powered security platform and world-class threat analysts.

To the campaign

These are the available assets, but there are many co-marketing opportunities we can activate together — from webinars/ events and call out days to lead generation campaigns and more.

If interested, contact your local Marketing Manager or your Distributor.