Sophos Brand Guide

”A brand isn’t just the name on the box. It isn’t the thing in the box, either. A brand is the sum total of all the emotions, thoughts, images, history, possibilities, and gossip that exist in the marketplace about a certain company.“

Luke Sullivan, Speaker & Author, "Hey Whipple, Squeeze This"

Cybersecurity evolved.

The next cyberattack will be something no one has imagined. Our worldwide team of data scientists, analysts, and ethical hackers create adaptive, predictive, and synchronized solutions that block yet-unseen threats. We call this, “Cybersecurity evolved.”

"Branding is not just about being seen as better than the competition. It's about being seen as the only solution to your audience's problem."

John Morgan, Author, "Brand Against the Machine"