Marketing Operations Specialist

Marketing - Burlington, MA, USA
Posting Date
2 07, 2019
Location
Burlington, MA, USA
Department
Marketing
Job ID
*LI-KS1

Role

The position for Marketing Operations Specialist provides key services to corporate and field marketing teams. Services include a range of marketing operations and marketing automation activities, with a focus on marketing campaign execution. Includes email marketing, forms creation, landing page creation, event invites, surveys, nurture programs, and other campaign-related activities.

This role also supports core Marketing Operations functions and requires a high-level of collaboration within Marketing Operations and across several other Marketing teams. This role will focus on 90% regional activity (primarily focused on Americas Marketing) and 10% global activity.

Main Duties

  • Work with Field Marketing teams to develop and execute successful marketing campaigns to increase the interaction between Sophos and our target audiences
  • Oversee the scheduling, coordination and execution of regional email marketing campaigns
  • Building and maintaining forms, landing pages, surveys, and event modules related to Americas Marketing efforts
  • Evaluate the performance of marketing campaigns and work with regional marketing teams to improve
  • Oversee lead import activities globally, including collection and import of prospect, customer and partner data into automated systems; recommend process improvements where applicable
  • Drive split-testing initiatives with email marketing campaigns, providing feedback and recommendations to campaign owners
  • Oversee ongoing management of Marketing Automation and CRM contact databases, updating unsubscribes, eliminating duplicates and otherwise improving contact data quality
  • Assist with critical email communications execution globally
  • Assist with event landing page and event creation

Experience And Skills

Essential

  • Experience with marketing automation (Eloqua, Marketo, etc.)
  • Must be proficient using Microsoft Office products including Word, PowerPoint, Excel and Outlook
  • Excellent organizational skills
  • Experience in campaign execution
  • Ability to work in a time sensitive environment and multitask with multiple projects occurring at the same time
  • Project, task management abilities (I.e. JIRA, Asana)
  • Self-starter, ability to work independently, organized, flexible
  • Good analytical skills
  • Strong attention to detail and quality
  • Self-starter, ability to work independently, flexible

 

Benefits

In most cases, the compensation package includes:

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Long-term disability insurance
  • 401k plan
  • Vacation time
  • Gym membership compensation

Special How To Apply Instructions

To apply, please send resume to: Kyle.Sullivan@Sophos.com

 

If you choose to explore this opportunity, and subsequently share your CV or other personal details with Sophos, these details will be held by Sophos for 12 months in accordance with our data protection policy which can be found here and used by our recruitment team to contact you regarding this or other relevant opportunities at Sophos. If you would like Sophos to delete or update your details at any time, please reply to this or other emails from Sophos clearly stating your request, or follow the steps set out in the data protection policy describing your individual rights. If you have any questions about Sophos’ data protection practices please contact dataprotection@sophos.com.

Posting Date
2 07, 2019
Location
Burlington, MA, USA
Department
Marketing
Job ID
*LI-KS1