Protecting Thai enterprises against virus attacks main thrust
in entering market
Sophos, a world leader in corporate anti-virus protection, is
expanding its network in Thailand with the appointment of four more
leading business partners, to distribute its award-winning product
suite. This strategic move will greatly increase the availability
of Sophos's world-class anti-virus solutions to enterprises
throughout Thailand.
Sophos's new business partners are; NetONE Network Solutions Co
Ltd, OGA SynCom Co Ltd, DanaiCorp Ltd and Technology Infrastructure
Co Ltd. They join existing partners, Cyber Power Co Ltd and WCT Co
Ltd. The six companies are all reputed leaders in IT security
solutions in the country.
Analyst group IDC predicts more destructive and harder-to-detect
'blended threats' or 'hybrid worms' will become increasingly
common. Viruses that use multiple methods of attack like Nimda are
expected to become more frequent and continue to cause security
headaches for network administrators. Businesses in Thailand are
therefore encouraged to deploy effective anti-virus software, keep
it up-to-date and practice safe computing.
"Security breaches of all kinds, especially virus infections,
result in bad publicity for a company. Organisations can also
suffer significant economic losses due to virus attacks, something
that is particularly worrying in today's tough economic
conditions," said Charles Cousins, managing director of Sophos
Anti-Virus Asia. "Anti-virus software plays a major part in
subverting these threats along with formulating a safe computing
policy. Our new and existing partners in Thailand are on-hand to
assist with both of these aspects."
The Asia Pacific anti-virus market is estimated to be worth
US$289.3 million in 2002 and is forecast to reach US$456.4 million
by 2004. "The Thailand market for secure content management
software was US$1.6 million in 2001. IDC expects this market to
grow at a compound annual growth rate of 25% to reach US$5.0
million by 2006. Drivers in this market are an increasing awareness
of security as a competitive strategy as well as increased use of
the internet/intranets as a business strategy. Companies are
finding it harder to combat the more sophisticated virus threats
that are emerging as a global menace without a comprehensive and
holistic security architecture," said Natasha David, Senior
Analyst, Security Software, IDC Asia Pacific.
Sophos partners with local companies throughout the world to
gain and sustain market share. Sophos provides its partners with
its award-winning anti-virus technology, extensive sales, marketing
and technical support while partners offer local expertise and
market knowledge in return.
The Sophos product range offers a unique solution to the virus
problem, providing all-points protection for corporate users. The
company has built its reputation from a strong and loyal customer
base. More than 60% of the company's worldwide turnover comes from
outside the UK.
