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09 Sep 2002

Anti-virus leader restructures North American Partner Program to maximize revenue through a distinctive channel incentive model

Sophos motivates Partners by offering higher margins, training and growth opportunity


Lynnfield, MA - Sophos, a world leader in corporate anti-virus solutions, today announced that it has re-launched the Sophos Partner Program in North America to drive channel growth. The enhanced Partner Program will focus on the unique needs of consultants, value-added resellers, systems integrators and corporate resellers who are dedicated to providing best-of-breed security solutions coupled with the highest quality of services.

Partners who dedicate themselves to Sophos and consistently demonstrate their commitment through active selling and solution recommendation, will be given the opportunity to attain higher margins, increased joint marketing resources and access to a channel team that is devoted to helping partners achieve their goals.

Unlike other channel programs in the industry, the Sophos Partner Program (SPP) strives to reward a Partner's dedication and consistency, which is more important than the size and revenue.

"Sophos makes it easy for Partners to put money in their pockets if they prove themselves through active selling, focus and commitment," said Stuart Maskell of NW Tech, a San Diego, CA based Certified Partner. "Sophos keeps it simple - the more you put into the partnership, the more you get out of the relationship. Sophos has been extremely supportive and this revamped Partner Program will make a good thing even better."

"This Partner Program was devised to attract serious Partners and motivate current Partners to progress to the next level," said deMarie Malnar, channel manager at Sophos. "If Partners invest in Sophos, they are guaranteed to achieve tremendous success."

The restructured Partner Program offers three levels of partnerships:

Authorized Reseller, Partner and Certified Partner. Discounts are determined based on the status of the Partner by factoring consistent new business revenue, completion of training courses and professional services provided around the Sophos solutions.

Sophos's channel team will be working with the OEM team, who has established relationships with other security industry leaders, to provide even more opportunity for partners through a best-of-breed security solution.

Current Partners will also see other changes in the Sophos Partner Program such as an improved secure Partner website and additional on-line training.

More information about the Sophos Partner Program.

About Sophos

More than 100 million users in 150 countries rely on Sophos as the best protection against complex threats and data loss. Sophos is committed to providing complete security solutions that are simple to deploy, manage, and use and that deliver the industry's lowest total cost of ownership. Sophos offers award-winning encryption, endpoint security, web, email, mobile and network security solutions backed by SophosLabs - a global network of threat intelligence centers.

Sophos is headquartered in Boston, US and Oxford, UK. More information is available at