Sophos Anti-Virus announces reseller program

August 16, 2000 Sophos Press Release

Major new initiative following 185% growth in channel sales

Wakefield, MA - Sophos, the world leader in corporate anti-virus solutions, is launching the Sophos Partner Program as part of its global channel strategy. The initiative is designed to strengthen Sophos' channel position - worldwide channel sales of Sophos Anti-Virus having grown by 185% in the last year - by attracting new resellers and delivering comprehensive support for all partners.

The Sophos Partner Program offers the following benefits:

  • Training and sales tools to enable resellers to advise customers on sound anti-virus practice
  • A certification scheme where accredited partners gain higher margins, marketing assistance and qualified lead generation
  • Incentive schemes to reward individual sales performance.

Sophos also supports partner sales efforts by managing all aspects of software subscriptions directly, advising partners of customers' license expiry and automatically emails newly available virus identities to end users.

"We have a growing commitment to our partners, with channel sales now making up 50% of the company's worldwide turnover," said Richard Jacobs, president of Sophos. "This initiative underlines our enthusiasm to work with our partners and provides a solid platform to support their success. Ultimately, we are committed to providing first class anti-virus protection and support: working with quality partners helps us achieve this aim."

"Sophos responds quickly to questions and are genuinely interested in ensuring that partners succeed," said Bob DeMond, RD Software Services. " They have been very helpful in getting me started selling their products. With such simple to use and easy to sell product - it makes for a great combination."

Sophos Anti-Virus is a unique solution to the virus problem, providing true cross-platform protection in a single, fully integrated product. The network-centric design provides a host of benefits for the protection of servers, workstations and portables. Sophos' groundbreaking architecture maximizes protection, while minimizing performance and administrative overheads.

Sophos' incredibly rapid growth across the globe is reflected in the customer base of well over 5 million and revenues which soared by more than 70% in 1999/2000. Sophos Anti-Virus technology and third party vendors and service providers also combine Sophos' anti-virus capabilities with firewalls, email servers, encryption devices and other security-related devices.

Find out more about the Sophos Partner Program.