Social Media Specialist

Marketing - Burlington, MA, USA
Posting Date
Jul 10, 2018
Location
Burlington, MA, USA
Department
Marketing
Job ID
*LI-LM1

Role

We’re looking for a creative, talented, passionate Social Media Specialist to join our global social and blogs team to be based in our Burlington, MA office.

Ideally, you’ll have a marketing, design, communications or journalism degree and 1-2 years of digital marketing, production or writing experience. You are enthusiastically tuned in to the latest social media trends, and know the ins and outs of the most popular social platforms. You enjoy creating and producing social content in new and fun ways and feel totally comfortable editing and creating videos and images.

You’ll work closely with your team to create timely social media friendly content both planned and on the fly. Proactive engagement through social media and blogs comes easy for you, as well as responding to comments and helping our followers get the information and help they need.

You’ll collaborate with a variety of departments across our global marketing organization to execute social media activity and publish content to meet the overarching business goals.

Main Duties

As part of the global social and blogs team, this role requires someone who thinks like a brand ambassador and producer. The role requires a motivated self-starter who will create new, exciting ways for us to share our messages on social media, all the while maintaining consistent brand personality and tone. It is a public facing role that must project the desired voice of Sophos.

Social Content:

  • Create social media friendly content such as videos, images, and Instagram stories that promote key Sophos updates and the latest news from our site, Naked Security

  • Co-ordinate with PR, AR, global product and regional marketing colleagues to develop content for social media/blogs

  • Provide editorial support for Wordpress sites (Naked Security/Sophos blog), including image selection and copy editing.

  • Be part of editorial team to help story sourcing for Naked Security and Sophos blog, and liaising with freelance writers

Social Community:

  • Maintain, develop and be part of our community on Facebook, Instagram, Twitter, LinkedIn, YouTube and other social channels

  • Be able to field and respond to questions in online IT communities (e.g. Spiceworks)

  • Monitor comments and respond across social media channels and news sites, escalating as appropriate

  • Manage competition logistics, including prize inventory and winner selection

  • Maintaining overall imagery and brand consistency across all social media

Experience and Skills

  • Worked for software or technology company 
  • 1-2 years of experience in writing or copyediting
  • 1-2 years of experience in digital marketing, content marketing, design, production, or social media
  • Understanding of social etiquette, knowledge of popular social media channels/forums and their differences, especially for application to business use
  • Strong knowledge of design and video editing software
  • Organized and deadline oriented
  • B2B Experience
  • Knowledge of HTML
  • Knowledge of Microsoft Office: Word, Excel, PowerPoint
  • Knowledge of SEO principals
  • Knowledge of Wordpress (or similar CMS)
  • Knowledge of Hootsuite or similar social media publishing tool
  • Degree level, or equivalent
  • Minimal travel

Benefits

In most cases, the compensation package includes:

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Long-term disability insurance
  • 401k plan
  • Vacation time
  • Gym membership compensation

Special How to Apply Instructions

To apply, please send resume to: NA.Careers@Sophos.com

 

If you choose to explore this opportunity, and subsequently share your CV or other personal details with Sophos, these details will be held by Sophos for 12 months in accordance with our data protection policy which can be found here and used by our recruitment team to contact you regarding this or other relevant opportunities at Sophos.  If you would like Sophos to delete or update your details at any time, please reply to this or other emails from Sophos clearly stating your request, or follow the steps set out in the data protection policy describing your individual rights.  If you have any questions about Sophos’ data protection practices please contact dataprotection@sophos.com.

Posting Date
Jul 10, 2018
Location
Burlington, MA, USA
Department
Marketing
Job ID
*LI-LM1