Security news10 July 2000
Sophos Anti-Virus's global Partner Program to involve all Australian resellers
Major initiative follows giant, worldwide leap in channel sales
SYDNEY -- Sophos Anti-Virus, Europe's leading developer of corporate virus protection, is launching the Sophos Partner Program as part of its global channel strategy.
The initiative, which includes the company's growing channel of VARs and SIs in Australia, is designed to strengthen Sophos's channel position. Worldwide channel sales of Sophos Anti-Virus having grown by 185 per cent in the last year, chiefly by attracting new resellers and delivering comprehensive support for all partners.
Sophos now has reseller partners in all Australian States, but is looking to increase this coverage throughout the balance of 2000. According to Richard Baldry, Sophos Australia's Managing Director, the target is to have 75-80 per cent of all sales made through this channel within the next 12 months.
"We are looking for resellers wanting to represent quality anti-virus software, and who want to be involved in dealing with customers in networked environments," he says.
The Sophos Partner Program offers the following benefits:
- Training and sales tools to enable resellers to advise customers on sound anti-virus practice
- A certification scheme where accredited partners gain higher margins, marketing assistance and qualified lead generation
- Incentive schemes to reward individual sales performance.
"We have a growing commitment to our partners, with channel sales now making up 50 per cent of the company's worldwide turnover," Baldry says. "This initiative underlines our enthusiasm to work with our partners and provides a solid platform to support their success.
"Ultimately, Sophos is committed to providing first-class anti-virus protection and support: working with quality partners helps us achieve this aim."
All Sophos channel partners will have access to a new channels Web site, where they will be able to secure information and technical support in a limited business-to-business environment.
Sophos Anti-Virus is a unique solution to the virus problem, providing true cross-platform protection in a single, fully integrated product. The network-centric design provides a host of benefits for the protection of servers, workstations and portables.
Sophos's ground-breaking architecture maximises protection, while minimising performance and administrative overheads.
Free virus scan
- Free virus, spyware, and adware scan
- Test your existing anti-virus protection
- Find threats your anti-virus missed
About Sophos
Sophos enables enterprises all over the world to secure and control their IT infrastructure. Sophos's network access control, endpoint, web and email solutions simplify security to provide integrated defenses against malware, spyware, intrusions, unwanted applications, spam, policy abuse, data leakage and compliance drift. With over 20 years of experience, Sophos protects over 100 million users in nearly 150 countries with its reliably engineered security solutions and services. Recognized for its high level of customer satisfaction and powerful yet easy-to-use solutions, Sophos has received many industry awards, as well as positive reviews and certifications.
Sophos is headquartered in Boston, US and Oxford, UK. More information is available at www.sophos.com
